What gets a beef calf from 80 to 1,200 pounds in 14 months are enormous quantities of corn, protein supplements -- and drugs, including growth hormones. These ''efficiencies,'' all of which come at a price, have transformed raising cattle into a high-volume, low-margin business. Not everybody is convinced that this is progress. Weaning marks the fateful moment when the natural, evolutionary logic represented by a ruminant grazing on grass bumps up against the industrial logic that, with stunning speed, turns that animal into a box of beef. This industrial logic is rational and even irresistible -- after all, it has succeeded in transforming beef from a luxury item into everyday fare for millions of people. And yet the further you follow it, the more likely you are to wonder if that rational logic might not also be completely insane.
- Article
- By Michael Pollan
- April 17, 2002
What gets a beef calf from 80 to 1,200 pounds in 14 months are enormous quantities of corn, protein supplements -- and drugs, including growth hormones. These ''efficiencies,'' all of which come at a price, have transformed raising cattle into a high-volume, low-margin business. Not everybody is convinced that this is progress. Weaning marks the fateful moment when the natural, evolutionary logic represented by a ruminant grazing on grass bumps up against the industrial logic that, with stunning speed, turns that animal into a box of beef. This industrial logic is rational and even irresistible -- after all, it has succeeded in transforming beef from a luxury item into everyday fare for millions of people. And yet the further you follow it, the more likely you are to wonder if that rational logic might not also be completely insane.
- Article
- By Michael Pollan
- April 17, 2002
What gets a beef calf from 80 to 1,200 pounds in 14 months are enormous quantities of corn, protein supplements -- and drugs, including growth hormones. These ''efficiencies,'' all of which come at a price, have transformed raising cattle into a high-volume, low-margin business. Not everybody is convinced that this is progress. Weaning marks the fateful moment when the natural, evolutionary logic represented by a ruminant grazing on grass bumps up against the industrial logic that, with stunning speed, turns that animal into a box of beef. This industrial logic is rational and even irresistible -- after all, it has succeeded in transforming beef from a luxury item into everyday fare for millions of people. And yet the further you follow it, the more likely you are to wonder if that rational logic might not also be completely insane.
- Article
- By Michael Pollan
- April 17, 2002
What gets a beef calf from 80 to 1,200 pounds in 14 months are enormous quantities of corn, protein supplements -- and drugs, including growth hormones. These ''efficiencies,'' all of which come at a price, have transformed raising cattle into a high-volume, low-margin business. Not everybody is convinced that this is progress. Weaning marks the fateful moment when the natural, evolutionary logic represented by a ruminant grazing on grass bumps up against the industrial logic that, with stunning speed, turns that animal into a box of beef. This industrial logic is rational and even irresistible -- after all, it has succeeded in transforming beef from a luxury item into everyday fare for millions of people. And yet the further you follow it, the more likely you are to wonder if that rational logic might not also be completely insane.
- Article
- By Michael Pollan
- April 17, 2002
What gets a beef calf from 80 to 1,200 pounds in 14 months are enormous quantities of corn, protein supplements -- and drugs, including growth hormones. These ''efficiencies,'' all of which come at a price, have transformed raising cattle into a high-volume, low-margin business. Not everybody is convinced that this is progress. Weaning marks the fateful moment when the natural, evolutionary logic represented by a ruminant grazing on grass bumps up against the industrial logic that, with stunning speed, turns that animal into a box of beef. This industrial logic is rational and even irresistible -- after all, it has succeeded in transforming beef from a luxury item into everyday fare for millions of people. And yet the further you follow it, the more likely you are to wonder if that rational logic might not also be completely insane.
- Article
- By Michael Pollan
- April 17, 2002
What gets a beef calf from 80 to 1,200 pounds in 14 months are enormous quantities of corn, protein supplements -- and drugs, including growth hormones. These ''efficiencies,'' all of which come at a price, have transformed raising cattle into a high-volume, low-margin business. Not everybody is convinced that this is progress. Weaning marks the fateful moment when the natural, evolutionary logic represented by a ruminant grazing on grass bumps up against the industrial logic that, with stunning speed, turns that animal into a box of beef. This industrial logic is rational and even irresistible -- after all, it has succeeded in transforming beef from a luxury item into everyday fare for millions of people. And yet the further you follow it, the more likely you are to wonder if that rational logic might not also be completely insane.
- Article
- By Michael Pollan
- April 17, 2002
What gets a beef calf from 80 to 1,200 pounds in 14 months are enormous quantities of corn, protein supplements -- and drugs, including growth hormones. These ''efficiencies,'' all of which come at a price, have transformed raising cattle into a high-volume, low-margin business. Not everybody is convinced that this is progress. Weaning marks the fateful moment when the natural, evolutionary logic represented by a ruminant grazing on grass bumps up against the industrial logic that, with stunning speed, turns that animal into a box of beef. This industrial logic is rational and even irresistible -- after all, it has succeeded in transforming beef from a luxury item into everyday fare for millions of people. And yet the further you follow it, the more likely you are to wonder if that rational logic might not also be completely insane.